Daniel T. Richards

Daniel T. Richards

Innovative Strategist & Digital Expert

For the Puppies

I had the pleasure of working on the Kickstarter campaign for PUPPYCIDE: The Documentary. [UPDATE: Now known as Of Dogs & Men.] From the moment I saw the teaser, I knew this was a project I wanted to promote. Dogs have always been a part of my life. My family had five when I was young. <3 pugs.

If you’re unfamiliar with the term “puppycide,” it refers to the unnecessary shooting of dogs—often by law enforcement. Before I met the filmmakers, Oz & Patrick, I had no idea how much of an epidemic this was. Their footage is stunning, heartbreaking, overwhelming. This is a film that needs to be made. And it will be.

The Kickstarter successfully funded today with 7 days to go. Congratulations to the filmmakers and to the victims who will finally find a national voice.

I count myself fortunate that I’ve been able to work on so many projects that I believe in. PUPPYCIDE adds to that long list. I look forward to what’s next.

3 Reasons to Celebrate Celebrity Crowdfunding

Crowdfunding’s impact on film financing has been significant and swift. Hundreds or thousands of micro-financiers can now fund projects of niche interest without huge risk, creating financial openings for “the little guy” who doesn’t have an in with a major studio.

But what about the “big” little guy?

Adam Carolla, king of podcasting and libertarian provocateur, finds himself in the crosshairs of media pundits who would have him eschew the $1.3 million he raised on Fund Anything and finance Road Hard, his new movie, himself.

Carolla follows the trailblazing success of the Veronica Mars Kickstarter campaign, which soared into crowdfunding history by raising $2 million in one day. The campaign ended with $5.7 million but an asterisk by its record—at least according to critics. Should rich celebrities like Kristen Bell—later Zach Braff and now Adam Carolla—use crowdfunding to finance pet projects?

Absolutely. Here’s why:

Continue reading